Pacific Market International (PMI), maker of the Stanley® brand of beverage and food containers, today announced that Robert Dietrich has been named vice president of global e-commerce.
Dietrich has a proven track record in building strategic and tactical e-commerce platforms for leading consumer product companies, and his experience includes roles as senior vice president of marketing for Vitalize, and senior vice president of e-commerce and marketing for Renfro Corporation. Prior to Renfro, he worked on the digital agency-side, primarily in strategy and analysis, working with American Airlines, Disney Parks & Resorts and other clients across a variety of industries.
Dietrich will report to the President, Global Stanley once that position is filled, and will report directly to CEO Bob Keller in the interim. He will be based in Seattle.