When you go to a baseball game, you’re going there to relax. When Joe Urbon goes to a baseball game, he’s going there to work. Urbon, a graduate of Kentridge High School and Washington State University, has taken an unlikely path from playing baseball to becoming one of the game’s budding power brokers as agent to some of the bigger names in the game.
Along the way, he has gone from being a player in the Philadelphia Phillies organization, where his career was shortened by a knee injury, to becoming a partner in CAA Baseball, a young but fast-growing wing of CAA Sports, which itself is an offshoot of Creative Artists Agency, which represents some of the biggest names in entertainment.
When Urbon was a player, he had an agent, but he admits, “I had no idea what an agent did, really.”
How, in less than 20 years, has he gone from that to being one of the top agents in the game?
It started with a chance encounter in a physical therapist’s office.
“I was rehabbing my knee [after tearing his right anterior cruciate ligament for the second time] and I got talking to this guy next to me, a pretty cool older guy who was a high-powered attorney in D.C.,” Urbon says. “The job chose me more than I chose it.”
The attorney, Michael Cardozo, suggested that with Urbon’s background in baseball, he might make a good sports agent. Cardozo had done some work with the predecessor of Octagon Sports, which at the time handled the biggest name in sports, Michael Jordan, among others, and Cardozo got Urbon a job interview.
Urbon, now 43, was still an active player at the time (1992), and he wasn’t ready to give up on that career. But he wasn’t an active player for long. He went to spring training that year, realized he was never going to be the player he had been before the knee injury and, after consultation with his fiancée (now wife), Katherine, he became an intern at Octagon.
He had his first client within weeks. Kevin Stocker was the younger brother of a former teammate of Urbon’s with the Phillies. Stocker was about to make it in the big leagues, and he needed an agent.
“When I heard through Stocker’s brother that he didn’t have an agent, I flew out to meet him,” Urbon says. “He was going to interview some others, but after we talked,